At PB Distribution, we specialize in brand distribution, representing global or trending brands in Bulgaria and Romania. Our expertise lies in bringing these brands to market through strategic partnerships, ensuring that their identity, value, and positioning are preserved while reaching new audiences and driving growth.

Expanding Global Brands Locally

With our deep knowledge of the local markets and a proven track record of success, PB Distribution offers exclusive distribution agreements with leading fashion brands. We work closely with retail and online partners across Bulgaria and Romania, including premium boutiques, multi-brand stores, department stores and major online platforms, to ensure that our partner brands are showcased in the most suitable environments that align with their prestige and vision.

By leveraging our extensive distribution network, we bring brands closer to consumers in major cities as well as smaller, yet high-potential, towns. Our comprehensive market understanding allows us to position brands effectively, offering tailored distribution solutions that cater to the unique dynamics of both urban and regional retail landscapes.

Trusted Partnerships

Our distribution success is built on long-standing relationships with local retailers and leading online platforms. We offer them the opportunity to access world-renowned and trending brands with favorable terms of trading, fast restocking options, continuous support for marketing and promotions and visual merchandise for their stores . PB Distribution holds inventory in local warehouses, allowing us to quickly meet customer demand and provide exceptional service for our partners.

By ensuring on-time deliveries and real-time inventory availability, we enable retailers to maximize sales opportunities, improving the speed to market while maintaining brand exclusivity and class.

Bringing Global Brands to New Audiences

We take pride in expanding the presence of our partner brands through:

– Tailored Distribution: Our approach ensures each brand is placed in the right retail channels that align with its identity and appeal to target consumers.

– Exclusive Agreements: We work with carefully selected retailers who uphold the standards of each brand, enhancing the prestige and visibility of our partners in key locations.

– Fast Restocking: With live inventory held in our warehouse, we provide fast restocking to meet consumer demand, ensuring best-selling items are always available.

– Showrooms in Sofia and Bucharest: Our dedicated showrooms in Sofia and Bucharest offer retailers a firsthand look at the collections, enabling them to select the best items for their stores and providing our partner brands with premium exposure in these markets.

Commitment to Brand Integrity

At PB Distribution, we understand that maintaining a brand’s integrity is key to long-term success. Our full-price distribution service ensures that brands retain their premium positioning, while reaching new customers and expanding their market presence. We manage every aspect of the distribution process, from sales and logistics to marketing and customer service, all tailored to the specific needs of the brand and the retailer.

Our goal is to open new doors for the brands we represent and to build long-term, successful partnerships in the Bulgarian and Romanian markets.

We take pride in expanding the presence of our partner brands through:

OFD Global is a 100% subsidiary of Puzzle Brands and offers a unique and successful online distribution model for fashion brands seeking entry into the Gulf Cooperation Council (GCC) region, operating from our office in Dubai. Many global brands face significant challenges in penetrating the GCC market due to high entry barriers, including the substantial cost of setting up a physical presence in malls and often being too small for local franchise partners to onboard. Our solution offers an alternative path to market entry by leveraging major online platforms.

Seamless Market Entry for Trending Brands

We provide fashion brands with access to the most prominent online platforms across the GCC. This not only helps brands gain crucial market validation but also exposes them to a broad and growing customer base, allowing them to build brand presence without the immediate need for brick-and-mortar stores. By integrating with leading e-commerce platforms in the region, OFD Global offers brands an efficient, low-risk way to test the market and showcase their products.

The Pathway to Traditional Retail

For many brands, our online distribution model acts as a gateway to full traditional retail in the GCC. By successfully establishing a presence online, brands can attract the attention of local retail partners, opening doors for future expansion into physical stores. This model allows brands to scale sustainably while proving their demand and relevance in one of the fastest-growing retail markets.